IPTV Middleware Ranking Report:
Rapid Scaling of Subscribers & Services
Quarterly Technology & Content Report - June 2007
Published by MRG, Inc.
June 2007, 344 pages
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Executive Summary
This report defines and describes the software category known as IPTV middleware and provides a comprehensive view of the status of this important technology category, and in-depth views of the vendors participating in the category and their products. It also provides trends and conclusions about the “four generations” of IPTV middleware, ranks category leaders by a variety of criteria, and recommends best practices for service providers evaluating these platforms as the foundation of their IPTV deployments.
In March 2007, Multimedia Research Group ranked the leading middleware vendors based on their actual deployments. The results were as follows:
Table 2-1: Global Middleware Rankings by Deployed Subscribers
Rank |
Comany |
1 |
Thomson |
2 |
Cascade |
3 |
Alcatel-Lucent |
4 |
UTStarcom |
5 |
Siemens |
6 |
Motorola |
7 |
Orca |
8 |
Minerva |
9 |
Netgem |
10 |
UIEvolution |
11 |
Tandberg |
12 |
Kasenna |
13 |
Oki |
14 |
Microsoft |
Source:
Market Leaders Report, March 2007
Copyright © 2006 MRG, Inc.
2.1 IPTV Middleware: Catalyst for Convergence
IPTV middleware is a system of software that provides both the organizing framework for the video delivery ecosystem and its command and control center: its brains and much of its nervous system. IPTV services include standard ad-supported and pay multichannel television, video-on-demand, time-shifted television, digital video recording and related multimedia content services that are framed and presented in a controlled manner to a TV screen.
IPTV middleware also defines and manages subscribers, the services available to them, the business rules and the billable transactions associated with their use of the system. It also oversees or directly manages content assets, physical assets, and to an extent, oversees and manages many of the subsystems of the end-to-end IPTV deployment ecosystem. As such, it is extremely complex, not to mention the fact that the operators deploying it are generally not familiar with some of its core enabling technologies, nor with the services it enables.
IPTV, as a service and as an enabling platform, is also becoming a catalyst for operators to bring a broad range of fixed-line and mobile communications-based services out of their individual “silos,” and offer them to consumers under a converged services umbrella. IPTV also presents a wealth of new opportunities to business stakeholders. For operators, it will contribute significant new revenue while providing justification for the operator to create a single all-IP network that can host voice, broadband data, video and other services, thereby helping reduce capital and operational costs associated with the converged network.
2.2 IPTV Market Situation
In recent years, and with increasing momentum, incumbent operators in Western Europe and the UK, North America and in some countries of East Asia have been transitioning from internal experimentation, lab trials and limited external trials among friendly customers, into scaled production IPTV deployments. The largest deployments in the world are now found in these regions.
In some regions, most notably in the US, IPTV deployments happened later for the large operators than it did for US independents and Canadian ILECs, which were pioneering video services as early as the late 1990s. This was before the advent of all-IP broadband networks or true high-speed access. In addition, enabling technology platforms – including middleware, video encoding, content protection, test-and-measurement and end-to-end IT software platforms – all have evolved significantly.
In order to offer TV services, operators must assemble, deploy and manage a highly interdependent ecosystem consisting of networks, computing systems, content processing systems, customer premises devices and software. The domains that make up this ecosystem are detailed in Section 4.
Now, due to the evolution of these systems and enabling technologies, as well as the emergence of new service and business models, the increasing sophistication level of consumers and the rising expectations of operators, many early IPTV adopters are evaluating ways to update their IPTV deployments – and in some cases, replace their middleware altogether.
2.3
Platform Leadership Criteria
If operators are to make well-informed decisions regarding their choice of middleware platform, they must weigh two key concerns: technical competencies that facilitate new and innovative revenue-producing services while minimizing risk, and leadership in the platform marketplace.
If IPTV were still a service and technology category without a critical mass of deployments, as it was just a few years ago, technical competency and a breadth of features alone might pass muster. After all, features equal revenue, at least theoretically. But, given the fact that many operators are counting on IPTV middleware platforms to support a rapid scaling effort that, for many, will ultimately serve millions of subscribers, a platform’s proven ability to scale is equally important.
2.4
Middleware Offerings Covered By This Report
In alphabetical order by company, the IPTV middleware vendors and platforms detailed in this report are:
- Alcatel-Lucent MiViewTV,
- Cascade QualiTView,
- Espial Evo,
- Kasenna LivingRoom,
- Microsoft Mediaroom (formerly Microsoft TV IPTV Edition),
- Minerva Networks iTV Manager,
- Nokia Siemens Networks’ Myrio platform,
- Orca Interactive RiGHTv,
- Quative TV Service Delivery Platform,
- SeaChange TV Platform,
- Thomson SmartVision TV,
- UTStarcom RollingStream.
The report contains detailed profiles of the products and their suppliers. Some of them are longstanding in the industry and others are relative newcomers. Although several additional platforms are available from other vendors, MRG believes that the platforms detailed in this report represent the overwhelming majority of IPTV deployments today. MRG recognizes several other middleware vendors that are not profiled in this report. They include NDS, Netris, Dreampark, Industria, Northport, Nordija and Ortikon. All of these IPTV middleware platforms are client-server software systems, in which the service definition and management functions reside in servers and deliver the user experience to managed, secure set-top boxes. Some of the platforms deliver video services to additional consumer devices.
The community of vendors is distributed around the world, and many of them have tailored their products to play best in specific geographic regions. Section 6 (Supplier overview) contains a table that identifies the regional and service provider focus of each of the vendors.
This report is part of the IPTV Tracking Service published by the Multimedia Research Group, Inc.
Table of Contents
| 1 |
Introduction |
| 1.1 |
IPTV Equates To Many Opportunities For Many Stakeholders |
| 1.2 |
Methodology |
| 1.2.1 |
Selection Criteria |
| 1.2.2 |
Survey Tools |
| 1.2.3 |
Data Gathering Process |
| 1.2.4 |
Analysis & Development |
| |
|
| 2 |
Executive Summary |
| 2.1 |
IPTV Middleware: Catalyst For Convergence |
| 2.2 |
IPTV Market Situation |
| 2.3 |
Platform Leadership Criteria |
| 2.4 |
Middleware Offerings Covered By This Report |
| 2.5 |
IPTV Category Trends |
| 2.6 |
IPTV Middleware Platform Trends |
| |
|
| 3 |
Overview: What Is IPTV Middleware? |
| 3.1 |
Definition: IPTV Middleware |
| 3.2 |
Categories Of IPTV Middleware |
| 3.2.1 |
Full Client-Server IPTV Middleware Systems |
| 3.2.2 |
Limited IPTV Client-Server Platforms |
| 3.2.3 |
Client Middleware |
| 3.3 |
IPTV Middleware Platform Functionality: A Generational View |
| 3.3.1 |
Generations Of IPTV Middleware |
| 3.3.2 |
Basic (First-Generation) Features |
| 3.3.3 |
Intermediate (Second-Generation) Features |
| 3.3.4 |
Advanced (Third-Generation) Features |
| 3.3.5 |
Convergence (Fourth-Generation, But With Limited Support In Some 3rd-Gen Platforms) |
| 3.4 |
Examples Of Basic And Intermediate Video Services Defined BY IPTV Middleware |
| 3.4.1 |
Interactive TV Main Menu |
| 3.4.2 |
TV Program Information |
| 3.4.3 |
Interactive Program Guide / Electronic Program Guide (IPG / EPG) |
| 3.4.4 |
Video-on-Demand (VOD) |
| 3.4.5 |
Personal Video Recorder / Digital Video Recorder (PVR / DVR) |
| 3.4.6 |
Web-on-TV (Also Known As “Walled Garden” Or “TV Portal”) |
| 3.4.7 |
Games-on-TV |
| 3.4.8 |
Caller-ID On TV |
| 3.4.9 |
Personal Media On TV |
| |
|
| 4 |
Elements Of IPTV Middleware Within The End-To-End Delivery Ecosystem |
| 4.1 |
IPTV Middleware Within The IPTV Delivery Ecosystem |
| 4.2 |
Detailed View Of IPTV Middleware Functionality |
| 4.2.1 |
IPTV Service And Feature Creation |
| 4.2.2 |
Subscriber Definition And Management |
| 4.2.3 |
Media Content Definition And Management |
| 4.2.4 |
Software Content Management |
| 4.2.5 |
Subscriber Experience Management |
| 4.2.6 |
Systems Management |
| 4.2.7 |
User Management |
| 4.2.8 |
Reporting |
| 4.3 |
IPTV Middleware Server Environment |
| 4.4 |
IPTV Middleware Client Environment |
| |
|
| 5 |
IPTV Middleware Vendor Rankings |
| 5.1 |
Full Client-Server Middleware Systems |
| 5.1.1 |
IPTV Middleware Category Leaders |
| 5.1.2 |
Geographic and Customer Focus for Full Client-Server Middleware Systems Suppliers |
| 5.1.3 |
Middleware Vendor Market Leaders Ranked by Subscribers |
| |
|
| 6 |
IPTV Middleware Functional Summary, By Vendor |
| 6.1 |
Alcatel-Lucent MiView TV |
| 6.1.1 |
Introduction |
| 6.1.2 |
Company Summary |
| 6.1.3 |
Alcatel-Lucent Marketing Strategies And Value Proposition |
| 6.1.4 |
Alcatel-Lucent IPTV Product Portfolio |
| 6.1.5 |
Third-Party Product Partnerships |
| 6.1.6 |
Scaleability |
| 6.1.7 |
Product Roadmap |
| 6.2 |
Cascade (PCCW Ltd. QualiTVision) |
| 6.2.1 |
Introduction |
| 6.2.2 |
Company Summary |
| 6.2.3 |
PCCW/Cascade Marketing Strategies And Value Proposition |
| 6.2.4 |
PCCW/Cascade QualiTVision Product |
| 6.2.5 |
Third-Party Product Partnerships |
| 6.2.6 |
Scaleability |
| 6.2.7 |
Product Roadmap |
| 6.3 |
Espial EVO IPTV Service Platform |
| 6.3.1 |
Introduction & Company Summary |
| 6.3.2 |
Espial’s Marketing Strategies And Value Proposition |
| 6.3.3 |
Espial Evo IPTV Service Platform Product Overview |
| 6.3.4 |
Third-Party Product Partnerships |
| 6.3.5 |
Scaleability |
| 6.3.6 |
Product Roadmap |
| 6.4 |
Kasenna Inc. – LivingRoom IPTV Middleware Platform |
| 6.4.1 |
Introduction |
| 6.4.2 |
Company Summary |
| 6.4.3 |
Kasenna’s Marketing Strategies And Value Proposition |
| 6.4.4 |
Kasenna LivingRoom IPTV Middleware Platform |
| 6.4.5 |
ViewNow Content Services |
| 6.4.6 |
Third-Party Product Partnerships |
| 6.4.7 |
Scaleability |
| 6.4.8 |
Product Roadmap |
| 6.5 |
Microsoft Mediaroom (Formerly Microsoft TV IPTV Edition) |
| 6.5.1 |
Introduction |
| 6.5.2 |
Company Summary |
| 6.5.3 |
Microsoft Mediaroom Platform Background |
| 6.5.4 |
Third-Party Product Partnerships |
| 6.5.5 |
Scaleability |
| 6.5.6 |
Product Roadmap |
| 6.6 |
Minerva Networks iTV Manager IPTV Service Management Platform |
| 6.6.1 |
Introduction |
| 6.6.2 |
Minerva Networks Summary |
| 6.6.3 |
Minerva Networks Marketing Strategies |
| 6.6.4 |
Minerva Networks iTV Manager IPTV Middleware Platform |
| 6.6.5 |
Third-Party Product Partnerships |
| 6.6.6 |
Scaleability |
| 6.6.7 |
Minerva Networks Product Roadmap |
| 6.7 |
Nokia Siemens Networks – Myrio Platform |
| 6.7.1 |
Introduction |
| 6.7.2 |
Company Summary |
| 6.7.3 |
Nokia Siemens Networks IPTV Marketing Strategies and Value Proposition |
| 6.7.4 |
Myrio Platform – Nokia Siemens Networks |
| 6.7.5 |
Third-Party Product Partnerships |
| 6.7.6 |
Scaleability |
| 6.7.7 |
Product Roadmap |
| 6.8 |
Orca Interactive RiGHTv Platform |
| 6.8.1 |
Introduction |
| 6.8.2 |
Orca Interactive Summary |
| 6.8.3 |
Orca Interactive Marketing |
| 6.8.4 |
Orca IPTV Product Line |
| 6.8.5 |
Orca IPTV Applications |
| 6.8.6 |
Third-Party Product Partnerships |
| 6.8.7 |
Scaleability |
| 6.8.8 |
Product Roadmap |
| 6.9 |
Quative Service Delivery Platform (Kudelski Group) |
| 6.9.1 |
Company Summary |
| 6.9.2 |
Quative Marketing Strategies And Value Proposition |
| 6.9.3 |
Quative Service Delivery Platform Product Overview |
| 6.9.4 |
Third-Party Product Partnerships |
| 6.9.5 |
Scaleability |
| 6.9.6 |
Product Roadmap |
| 6.10 |
SeaChange International |
| 6.10.1 |
Introduction |
| 6.10.2 |
Company Summary |
| 6.10.3 |
SeaChange’s Marketing Strategies And Value Proposition |
| 6.10.4 |
SeaChange TV Platform Product |
| 6.10.5 |
Third-Party Product Partnerships |
| 6.10.6 |
Scaleability |
| 6.10.7 |
Product Roadmap |
| 6.11 |
Thomson Grass Valley SmartVision TV IPTV Platform |
| 6.11.1 |
Introduction |
| 6.11.2 |
Thomson Company Summary |
| 6.11.3 |
Thomson Marketing Strategies And Value Proposition For Middleware |
| 6.11.4 |
Thomson SmartVision TV Platform |
| 6.11.5 |
Third-Party Product Partnerships |
| 6.11.6 |
Scaleability |
| 6.11.7 |
SmartVision TV Product Roadmap |
| 6.12 |
UTStarcom RollingStream IPTV Platform |
| 6.12.1 |
Introduction |
| 6.12.2 |
Company Summary |
| 6.12.3 |
UTStarcom’s Marketing Strategies And Value Proposition |
| 6.12.4 |
UTStarcom RollingStream |
| 6.12.5 |
Third-Party Product Partnerships |
| 6.12.6 |
Scaleability |
| |
|
| 7 |
IPTV Middleware Issues |
| 7.1 |
Time-to-Market Issues |
| 7.2 |
Speed Of Operation Issues |
| 7.3 |
Scalability And IPTV Middleware Deployment Scenarios Scaling Issues And Scenarios How Different By Size |
| 7.3.1 |
Scalability Metrics Used In This Report |
| 7.4 |
IPTV Middleware Server Deployment Tables |
| 7.4.1 |
Basic IPTV Deployment |
| 7.4.2 |
Midrange IPTV Server Deployment |
| 7.4.3 |
Large-Scale IPTV Server Deployment |
| 7.4.4 |
Mega-Scale IPTV Server Deployment |
| 7.5 |
IPTV Middleware Platform Switchers |
| 7.5.1 |
Why Are The Switchers Switching? |
| 7.5.2 |
Verizon Communications |
| 7.5.3 |
SureWest Communications |
| |
|
| 8 |
Situation, Trends And Analysis |
| 8.1 |
Comparing IPTV Middleware |
| 8.2 |
IPTV Category Drivers |
| 8.3 |
Consumer Trends That Affect IPTV Platforms |
| 8.4 |
IPTV Operator Requirements |
| 8.4.1 |
Status Of Existing Vendors |
| 8.4.2 |
Entry Of New Vendors |
| 8.5 |
IPTV Feature Status, Trends And Media Content Support |
| 8.5.1 |
Basic IPTV Functionality |
| 8.5.2 |
Intermediate IPTV Functionality |
| 8.5.3 |
Advanced IPTV Functionality |
| 8.5.4 |
Convergence Support |
| 8.5.5 |
Media Content Support |
| 8.5.6 |
The “Wholesale Model” And Other Functionality That Enables New Business Opportunities |
| 8.5.7 |
Platform-Level Functionality And Trends |
| 8.6 |
The Emergence Of Standards |
| 8.7 |
Convergence Is A Long-Range Goal But Immediate Requirements Are Uncertain |
| 8.7.1 |
Convergence That Matters |
| 8.7.2 |
Convergence For Which The Jury Is Still Out |
| 8.7.3 |
IT Challenges That Come With Convergence |
| 8.8 |
SWOT Analysis |
| 8.8.1 |
IPTV Strengths |
| 8.8.2 |
IPTV Weaknesses |
| 8.8.3 |
IPTV Opportunities |
| 8.8.4 |
IPTV Threats |
| 8.9 |
Scalability Lessons Learned |
| 8.9.1 |
How Scalability Is Being Confused With Platform Requirements |
| 8.9.2 |
How Wholesale Business Models Relate To Scalability |
| 8.10 |
Total Cost Of Ownership |
| 8.10.1 |
Client (Set-top Box) Cost Containment |
| 8.10.2 |
Platform Integration Cost Containment |
| 8.10.3 |
Software License Costs |
| 8.10.4 |
Additional Easily-Quantifiable Costs |
| 8.10.5 |
Less Easily Quantifiable Costs |
| |
|
| 9 |
Conclusions And Recommendations |
| 9.1 |
IPTV Middleware Technology Leaders |
| 9.2 |
Best Practices For Actually Scaled Systems |
| 9.3 |
Recommendations To Operators |
| 9.3.1 |
Business Requirements Must Guide Technical Requirements And Platform Selection |
| 9.3.2 |
Implement And Deploy IPTV At A Manageable Rate |
| 9.3.3 |
Refresh The Services Often |
| 9.3.4 |
New Technologies Will Mature |
| 9.3.5 |
The Value Of Middleware Will Evolve And Change |
| 9.3.6 |
Retain Direct Involvement In The Deployment |
| 9.3.7 |
Monitor the Evolution Of IPTV Standards |
| 9.4 |
Recommendations To Middleware Platform Providers |
| |
|
| 10 |
Appendix 1: Feature Comparison – Major IPTV Middleware Platforms |
| |
|
| 11 |
Appendix 2: Supplier Partnerships Of The Major IPTV Middleware Platform Vendors |
| |
|
| 12 |
Appendix 3: Pre-Integrated End-to-End IPTV Systems |
| |
|
| 13 |
Index Of Companies |
Table of Figures
| Figure 4-1: |
Acquisition/Ingest, Content Processing, Storage, Control And Distribution Domains Of A Typical IPTV Ecosystem |
| Figure 4-2: |
IPTV Distribution, Network Edge & Access And Customer Premises Domains |
| Figure 4-3: |
Hypothetical Tier-1 Operator With National (Super) Headend, Regional And Local Video Facilities |
| Figure 4-4: |
IPTV Middleware Within The ATIS IIF NGN Architecture Framework |
| Figure 4-5: |
Generalized View Of IPTV Client Software Environment |
| Figure 6-1: |
Alcatel-Lucent MiViewTV Objective To Offer Full IPTV Solution |
| Figure 6-2: |
High-Level Schematic Diagram Of Alcatel-Lucent MiView TV Platform |
| Figure 6-3: |
Alcatel-Lucent Content Management Architecture |
| Figure 6-4: |
Screen Captures of Alcatel-Lucent MiViewTV User Interface |
| Figure 6-5: |
MyOwnTV Personal Virtual Channel |
| Figure 6-6: |
PCCW/Cascade Quad-Play Business Success |
| Figure 6-7: |
PCCW/Cascade Demand Drivers (As Of Early 2007) |
| Figure 6-8: |
PCCW/Cascade Now TV Programming Line-Up, On A PC Screen |
| Figure 6-9: |
PCCW/Cascade Now TV Promotions, On A PC Screen |
| Figure 6-10: |
High-Level Schematic Diagram Of Cascade QualiTVision Platform |
| Figure 6-11: |
Screen Shot Of PCCW/Cascade Now Game - Games On TV |
| Figure 6-12: |
Screen Shot Of PCCW/Cascade Now Shop - TV-Commerce |
| Figure 6-13: |
PCCW/Cascade Now TV On Mobile Content Line-Up |
| Figure 6-14: |
Cascade Helps PCCW Leverage Common Content Across TV PC And Mobile |
| Figure 6-15: |
PCCW/Cascade Strategic Services Roadmap |
| Figure 6-16: |
High-Level Schematic Diagram Of The Espial Evo IPTV Service Platform |
| Figure 6-17: |
Espial Evo IPTV Service Platform: Standard IPTV Applications |
| Figure 6-18: |
Espial Evo Client Comparison With ITU-T IPTV SG-13 Proposal |
| Figure 6-19: |
Espial Evo IPTV Service Platform – Examples Of Interactive Program Guides |
| Figure 6-20: |
Screen Shots of Applications Via Accedo Broadband’s Application Platform |
| Figure 6-21: |
Espial Evo IPTV Service Platform - Telephony And Messaging Integration |
| Figure 6-22: |
Espial Evo Server Pre-Certified End-to-End IPTV Ecosystem |
| Figure 6-23: |
Kasenna Portal TV Platform Architecture |
| Figure 6-24: |
Kasenna Portal TV Main Menu Screen-Shot |
| Figure 6-25: |
Schematic Diagram Of Kasenna LivingRoom Platform |
| Figure 6-26: |
Representative Kasenna LivingRoom Screen Shots |
| Figure 6-27: |
Conceptual Diagram, Kasenna LivingRoom Client |
| Figure 6-28: |
Kasenna LivingRoom In A Distributed IPTV Deployment |
| Figure 6-29: |
Kasenna View Of Near-Future Service Provider Requirements |
| Figure 6-30: |
High-Level Schematic Diagram of Microsoft Mediaroom Platform |
| Figure 6-31: |
Microsoft Mediaroom - Live TV With Channel Bar And PiP |
| Figure 6-32: |
Screen Captures Of MediaRoom Features Announced June 2007 |
| Figure 6-33: |
Microsoft Xbox 360 Value Proposition With IPTV |
| Figure 6-34: |
Product Elements Of The Microsoft Mediaroom Platform |
| Figure 6-35: |
IPTV Channel Change Time For IPTV Providers In France |
| Figure 6-36: |
Diagram Of Microsoft Connected Services Framework (CSF) |
| Figure 6-37: |
Microsoft “Connected Home Entertainment” Environment |
| Figure 6-38: |
Minerva iTVManager Platform System Diagram |
| Figure 6-39: |
Minerva iTV Manager Program Guide & Examples |
| Figure 6-40: |
Minerva iTV Manager User Interface Examples |
| Figure 6-41: |
Minerva iTV Manager VOD-PVR Playback |
| Figure 6-42: |
Nokia-Siemens Networks Organization |
| Figure 6-43: |
High-Level Schematic Diagram Of Myrio (Siemens SURPASS Home Entertainment) |
| Figure 6-44: |
Myrio User Interface Examples |
| Figure 6-45: |
Myrio IPTV Interactive Program Guide At Belgacom |
| Figure 6-46: |
Myrio User Interface Concepts |
| Figure 6-47: |
Myrio Service Delivery Platform |
| Figure 6-48: |
Siemens Content Delivery Platform |
| Figure 6-49: |
Myrio Application Service Framework |
| Figure 6-50: |
Orca RiGHTv Platform In The IPTV Value-Chain Environment |
| Figure 6-51: |
Orca RiGHTv Custom Program Guide |
| Figure 6-52: |
Orca RiGHTv Personal Photo Album On TV |
| Figure 6-53: |
Orca RiGHTv Music Album On TV |
| Figure 6-54: |
Orca RiGHTv Architecture |
| Figure 6-55: |
Orca Video Server Plug-In Architecture |
| Figure 6-56: |
Component Diagram - Orca Interactive RiGHTv & Integration Framework |
| Figure 6-57: |
RiGHTv Redundancy Configuration |
| Figure 6-58: |
Kudelski Group Strategic Focus And Product Lines |
| Figure 6-59: |
Quative Solutions Vision |
| Figure 6-60: |
High-Level Schematic Diagram Of Quative Service Delivery Platform |
| Figure 6-61: |
Quative Telco Deployment Architecture |
| Figure 6-62: |
Quative Hybrid Deployment Architecture |
| Figure 6-63: |
Quative Support For Traditional And Abstracted Set-Top Box Models |
| Figure 6-64: |
Interactive Program Guide - Quative Standard User Interface |
| Figure 6-65: |
Quative NagraGuide Screenshots |
| Figure 6-66: |
Quative SDP with Lysis Content Management System |
| Figure 6-67: |
SeaChange TV Platform Philosophy |
| Figure 6-68: |
High-Level Schematic Diagram Of SeaChange TV Platform |
| Figure 6-69: |
SeaChange TV Navigator Four – Designs For Interactive Program Guides |
| Figure 6-70: |
SeaChange DVD-On-Demand |
| Figure 6-71: |
SeaChange GameNow User Interface |
| Figure 6-72: |
SeaChange TV Platform – TV Producer |
| Figure 6-73: |
SeaChange TV Platform – TV Customizer |
| Figure 6-74: |
SeaChange TV Platform – TV Porter |
| Figure 6-75: |
On-Demand Models Defined By SeaChange TV Business System |
| Figure 6-76: |
Thomson Overall Convergence Portfolio |
| Figure 6-77: |
Thomson Product Lines for End-to-End Triple-Play IP Services |
| Figure 6-78: |
Thomson Grass Valley IPTV Headend |
| Figure 6-79: |
High-Level Schematic Diagram Of Thomson SmartVision Platform |
| Figure 6-80: |
Thomson SmartVision End-to-End Features And Applications |
| Figure 6-81: |
Thomson SmartVision TV Program Guide, VOD Menu And Parental Controls |
| Figure 6-82: |
Screen Captures Of Thomson SmartVision TV Convergence Features |
| Figure 6-83: |
Screen Captures Of Thomson SmartVision TV Mobile Video Features |
| Figure 6-84: |
Thomson SmartVision Strategic Roadmap |
| Figure 6-85: |
Market Sectors Pursued By UTStarcom |
| Figure 6-86: |
UTStarcom RollingStream Platform Elements |
| Figure 6-87: |
UTStarcom RollingStream Platform In A Large Tiered Deployment |
| Figure 6-88: |
Screen Captures Of UTStarcom RollingStream Subscriber UI |
| Figure 6-89: |
UTStarcom RollingStream TV Menu And Ticker Screen-Shots |
| Figure 6-90: |
Hierarchical Content Distribution By UTStarcom RollingStream |
| Figure 7-1: |
IPTV Channel Change Time For IPTV Providers In France |
| Figure 7-2: |
Verizon FiOS Network |
| Figure 7-3: |
Verizon Interactive Media Guide |
| Figure 7-4: |
Verizon FiOS Home Network |
| Figure 7-5: |
SureWest Summary |
| Figure 7-6 |
SureWest Network |
Table of Tables
| Table 2-1: |
Global Middleware Rankings by Deployed Subscribers |
| Table 5-1: |
IPTV Middleware Platform Suppliers Grouped By Position |
| Table 5-2: |
Geographic Focus Of IPTV Middleware Vendors |
| Table 5-3: |
Video Middleware Market Leaders by Subscribers |
| Table 6-1: |
Alcatel-Lucent Initiatives That Impact Its IPTV Efforts |
| Table 6-2: |
Alcatel-Lucent MiViewTV Key Positioning Points |
| Table 6-3: |
Alcatel-Lucent MiViewTV Server Deployment Table |
| Table 6-4: |
PCCW Now TV Creates Visibility Through Marketing And Differentiation Through Bundles And Special Features |
| Table 6-5: |
Cascade QualiTVision Server Deployment Table – Server Requirements |
| Table 6-6: |
Key Differentiators Claimed by Espial For The Evo IPTV Service Platform |
| Table 6-7: |
Espial Evo Server Feature Overview |
| Table 6-8: |
Espial Evo Platform Server Deployment Table |
| Table 6-9: |
Kasenna PortalTV Key Marketing Messages |
| Table 6-10: |
Kasenna Server Deployment Table |
| Table 6-11 |
Microsoft Mediaroom Platform Marketing Messages And Proof Points |
| Table 6-12: |
Minerva Networks iTV Manager Key Marketing Messages |
| Table 6-13: |
Myrio Platform Competitive Differentiators |
| Table 6-14: |
Myrio TotalManage Product Functionality |
| Table 6-15: |
Myrio Platform Deployment Table |
| Table 6-16: |
Orca Interactive RiGHTv Server Deployment Table |
| Table 6-17: |
Quative Platform Differentiators |
| Table 6-18: |
Quative Service Delivery Platform Deployment Table |
| Table 6-19 |
Key Messages for SeaChange TV Platform |
| Table 6-20 |
Thomson Overall Multi-Play Differentiators |
| Table 6-21: |
Thomson SmartVision TV Server Deployment Table |
| Table 6-22: |
UTStarcom Competitive Differentiators |
| Table 6-23: |
Elements Of UTStarcom RollingStream Middleware |
| Table 6-24: |
UTStarcom RollingStream Server Deployment Table |
| Table 7-1: |
Factors Affecting IPTV Time-to-Market |
| Table 7-2: |
Factors Affecting IPTV Time-to-Market (Continued) |
| Table 7-3: |
Factors Affecting IPTV Speed Of Operation (Customization) |
| Table 7-4: |
Parameters Of Four Hypothetical IPTV Deployments |
| Table 7-5: |
Server Requirements For Basic IPTV Deployment |
| Table 7-6: |
Server Requirements For A Midrange IPTV Deployment |
| Table 7-7: |
Server Requirements For Large IPTV Deployment |
| Table 7-8: |
Server Requirements For Mega-Scaled IPTV Deployment |
| Table 7-9: |
Reasons For Switching That Can Be Attributed To The Platform Vendor |
| Table 8-1: |
Video Middleware Market Leaders (By Regional Subscribers) |
| Table 8-2: |
Convergence Features And Their Potential For Revenue, Increased Loyalty Or Convenience |
| Table 9-1: |
Technology Leadership Rating for Middleware Suppliers |
| Table 8-2: |
Middleware Best Practices For IPTV Deployments |
| Table 10-1: |
IPTV Middleware Vendors: Feature-Function Comparison |
| Table 11-1: |
Partnerships Of IPTV Middleware Suppliers—By Product Categories |
| Table 12-1: |
Pre-Integrated End-to-End IPTV Systems, Organized By Middleware Supplier |
| Table 12-2: |
Pre-Integrated End-to-End IPTV Systems, Organized By Middleware Supplier (Cont.) |
IPTV Middleware Ranking Report: Rapid Scaling of Subscribers & Services — June 2007 is 344 pages and is available in a printed English language edition for $2,995 USD, a PDF single-departmental license for $3,495 USD, and is available free as part of MRG's IPTV Tracking Service.
For more information or to order the report, contact Rob Smith at 408-543-5553
or rsmith@mrgco.com.
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