IPTV Global Forecast –2009 to 2013
Semiannual IPTV Global Forecast Report
November 2009
Published by MRG, Inc.
November 2009, 109 pages
Hard Copy Print Edition $3,995 USD
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The report is available free as part of MRG's IPTV Tracking Service
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Executive Summary
The November 2009 IPTV Global Forecast – 2009 to 2013 is the latest update to the earlier edition published by MRG, Inc. in May 2009. It incorporates the most recent information on current IPTV deployments around the world, as well a forecast for IPTV subscribers, service revenue, and system revenue from 2009 to 2013.
In total, this report breaks down the IPTV ecosystem into nine industry segments: DSL Subscribers, IPTV Subscribers, Access Systems, Video Headend Encoders, Video-on-Demand Server Software, Set-top Boxes, Middleware, Content Protection/Digital Rights Management (CP/DRM), and System Integration and Professional Services. In addition, this report splits the market into four regions around the world: Europe, Asia, North America and Rest of World, and also provides a global market summary. To do this, the report identifies 805 Service Providers worldwide deploying IPTV services. The number of companies has increased since the last report, since more Service Providers have launched services in the last 6 months or announced new trials. This data is frequently refreshed to ensure that duplicates are removed and that the most up-to-date numbers are used.
The new forecast indicates that the number of global IPTV subscribers will grow from 28 million in 2009 to 83 million in 2013, a compound annual growth rate of 31%. (See Figure 1-1.)
Figure 1-1:
Global IPTV Subscriber Forecast
Source:
Copyright © 2009 MRG, Inc.
"2009 turns out to be higher by 1 million as previously projected,"
says Jose Alvear, MRG Senior Analyst.
As for service revenue as shown in Figure 1-2, the global IPTV market is US$12 billion in 2009 and is forecasted to grow to US$38 billion in 2013, a compound annual growth rate of 33%. By 2013, Europe and North America will generate a larger share of global revenue, due to very low ARPUs in China and India, the fastest growing (and ultimately, the biggest markets) in Asia.
Figure 1-2:
Global IPTV Service Revenue Forecast
Source:
Copyright © 2009 MRG, Inc.
This report is part of the IPTV Tracking Service published by the Multimedia Research Group, Inc.
Table of Contents
| 1 |
Executive Summary |
| |
|
| 2 |
Global Outlook for IPTV |
| 2.1 |
Europe Leading the Way |
| 2.1.1 |
France Leads the World |
| 2.1.2 |
Italian IPTV Market Loses Tiscali |
| 2.1.3 |
Benelux Countries |
| 2.1.4 |
U.K. A Tough Market for IPTV |
| 2.1.5 |
Germany |
| 2.1.6 |
Other Western European Countries |
| 2.1.7 |
IPTV Progressing in Eastern Europe |
| 2.2 |
Momentum in Asia Shifting to China |
| 2.2.1 |
IPTV Will Dominate in Hong Kong |
| 2.2.2 |
Taiwan Continues Gains |
| 2.2.3 |
Japan's Growth Slowing |
| 2.2.4 |
Korea Moving to Full Broadcast IPTV |
| 2.2.5 |
China: Growing Quickly in Some Regions |
| 2.2.6 |
IPTV Still Nascent in India |
| 2.2.7 |
Activities in Other Asian Countries |
| 2.3 |
The Major U.S. Incumbents Pushing IPTV |
| 2.3.1 |
Large U.S. Incumbents Leading the Way |
| 2.3.2 |
Canadian Telcos Adopting IPTV |
| 2.4 |
IPTV Emerging in the Rest of the World (ROW) |
| 2.4.1 |
Other ROW Deployments |
| |
|
| 3 |
Global IPTV Market Forecast |
| 3.1 |
Methodology |
| 3.1.1 |
DSL Forecast |
| 3.1.2 |
IPTV Subscribers and Revenue |
| 3.1.3 |
Access System Revenue |
| 3.1.4 |
Video Headend System Revenue |
| 3.1.5 |
Video-on-Demand Server Software |
| 3.1.6 |
Set-top Box Revenue |
| 3.1.7 |
Middleware Software Revenue |
| 3.1.8 |
Content Protection/Digital Rights Management Software Revenue |
| 3.1.9 |
System Integration and Professional Services Revenue |
| 3.2 |
Global Forecast Still Shows Continued Growth |
| 3.2.1 |
Global DSL Forecast Shows Continued Increase |
| 3.2.2 |
IPTV Subscriber Forecast Remains Firm |
| 3.2.3 |
Global System Revenue Forecast |
| 3.2.4 |
Global Access System Revenue Forecast |
| 3.2.5 |
Global Set-top Box Revenue Forecast |
| 3.2.6 |
Global IPTV Headend System Revenue Forecast |
| 3.2.7 |
Global IP Video-on-Demand Revenue Forecast |
| 3.2.8 |
Global IPTV Middleware Software Revenue Forecast |
| 3.2.9 |
Global IPTV Content Protection/Digital Rights Management Software Revenue Forecast |
| 3.2.10 |
Global IPTV System Integration and Professional Services Revenue Forecast |
| 3.3 |
IPTV Market Forecast for Europe |
| 3.3.1 |
DSL Subscriber Forecast for Europe |
| 3.3.2 |
IPTV Subscriber Forecast for Europe |
| 3.3.3 |
IPTV System Revenue for Europe |
| 3.4 |
IPTV Market Forecast for Asia |
| 3.4.1 |
DSL Subscriber Forecast for Asia |
| 3.4.2 |
IPTV Subscriber Forecast for Asia |
| 3.4.3 |
IPTV System Revenue for Asia |
| 3.5 |
IPTV Market Forecast for North America |
| 3.5.1 |
DSL Subscribers for North America |
| 3.5.2 |
IPTV Subscriber Forecast for North America |
| 3.5.3 |
IPTV System Revenue for North America |
| 3.6 |
IPTV Market Forecast for the Rest of the World (ROW) |
| 3.6.1 |
DSL Subscriber Forecast for the Rest of the World |
| 3.6.2 |
IPTV Subscriber Forecast for the Rest of the World |
| 3.6.3 |
IPTV System Revenue for the Rest of the World |
| |
|
| 4 |
Opportunities, Risks and Recommendations |
| 4.1 |
Opportunities |
| 4.2 |
Risks |
| 4.3 |
Recommendations |
| |
|
| 5 |
Index of Companies |
Table of Figures
| Figure 1-1: |
Global IPTV Subscriber Forecast |
| Figure 1-2: |
Global IPTV Service Revenue Forecast |
| Figure 1-3: |
Global IPTV System Revenue Forecast |
| Figure 3-1: |
Global DSL Subscriber Forecast |
| Figure 3-2: |
Global IPTV Subscriber Forecast |
| Figure 3-3: |
Global IPTV Service Revenue Forecast |
| Figure 3-4: |
Global IPTV System Revenue Forecast |
| Figure 3-5: |
Global IPTV Access System Revenue Forecast |
| Figure 3-6: |
Global Forecast for IPTV Set-top Box Revenue |
| Figure 3-7: |
Global Forecast for IPTV Set-top Boxes by Technology |
| Figure 3-8: |
Global IPTV Video Headend System Revenue |
| Figure 3-9: |
Global IPTV Video Headend System Revenue by Technology |
| Figure 3-10: |
Global IPTV Video-On-Demand Server Revenue |
| Figure 3-11: |
Global IPTV Middleware Software Revenue Forecast |
| Figure 3-12: |
Global IPTV Content Protection/Digital Rights Management Software Revenue Forecast |
| Figure 3-13: |
Global System Integration and Professional Services Revenue |
| Figure 3-14: |
DSL Subscriber Forecast for Europe |
| Figure 3-15: |
IPTV Subscriber Forecast for Europe |
| Figure 3-16: |
IPTV Subscriber Revenue Forecast for Europe |
| Figure 3-17: |
IPTV System Revenue Forecast for Europe |
| Figure 3-18: |
DSL Subscriber Market for Asia |
| Figure 3-19: |
IPTV Subscriber Forecast for Asia |
| Figure 3-20: |
IPTV Subscriber Revenue for Asia |
| Figure 3-21: |
IPTV System Revenue for Asia |
| Figure 3-22: |
DSL Subscribers Forecast for North America |
| Figure 3-23: |
IPTV Subscriber Forecast for North America |
| Figure 3-24: |
IPTV Subscriber Revenue Forecast for North America |
| Figure 3-25: |
IPTV System Revenue for North America |
| Figure 3-26: |
DSL Subscriber Forecast for the Rest of the World |
| Figure 3-27: |
IPTV Subscriber Forecast for the Rest of the World |
| Figure 3-28: |
IPTV System Revenue for the Rest of the World |
Table of Tables
| Table 2-1: |
Count of Service Providers Used for this Report |
| Table 2-2: |
Global IPTV Q2/2009 Shows Continued Strength |
| Table 3-1: |
IPTV Service Subscriber Monthly Pricing Assumptions ($USD) |
| Table 3-2: |
IPTV Access System Per-Port Pricing Assumptions ($USD) |
| Table 3-3: |
IPTV Video System Per Encoder Pricing Assumptions ($USD) |
| Table 3-4: |
Video-on-Demand Per Stream Pricing Assumptions ($USD) |
| Table 3-5: |
Set-top Box Pricing Assumptions ($USD) |
| Table 3-6: |
Set-top Boxes Per Home |
| Table 3-7: |
Middleware Pricing Assumptions ($USD) |
| Table 3-8: |
Content Protection/Digital Rights Management Annual Price Per Subscriber ($USD) |
| Table 3-9: |
System Integration/Professional Services Rates |
| Table 3-10: |
Leading Service Providers Globally |
| Table 3-11: |
Global Service Provider IPTV System Spending: 2009-2013
($USD) |
| Table 3-12: |
Top 16 IPTV Service Providers in Europe — 2013 |
| Table 3-13: |
Top 15 European Service Provider in IPTV System Spending in Europe: 2009-2013 ($USD) |
| Table 3-14: |
Top 14 IPTV Service Providers in Asia — 2013 |
| Table 3-15: |
Service Provider IPTV System Spending in Asia: 2009-2013 ($USD) |
| Table 3-16: |
Top 6 IPTV Service Providers in North America — 2013 |
| Table 3-17: |
Service Provider IPTV System Spending in North America: 2009-2013 ($USD) |
Index of Companies
| 3PLayPlus |
Ocilion Technologies |
| Accedo Broadband |
Oi |
| ACT Television |
On Demand Group |
| AirTies |
On Telecoms |
| Aksh Optifibre |
Optima Telekom |
| Alcatel-Lucent |
Orange France Telecom |
| Aliant |
Orange Poland (TPSA) |
| Amis |
Orca Interactive |
| Apple (iPhone App Store, iTunes) |
OTE |
| Arcor |
P&T Luembourg |
| ARRIS |
Pakistan Telecommunication Company Limited (PTCL) |
| AT&T |
PCCW |
| Avail Media |
PCTL |
| Avail-TVN |
Philippine Long Distance Telephone (PLDT) |
| BBC |
Portugal Telecom (PT) |
| BeeSmart |
Post and Telecommunications Group |
| Belgacom |
Project Canvas |
| Bell Aliant |
PT Telkom |
| Bell Canada |
Qatar Telecom (QTel) |
| BH Telecom |
Quative |
| Bharat Sanchar Nigam Ltd. (BSNL) |
Qwest |
| Bharti Airtel |
Reliance Communications |
| BigBand Networks |
Romtelecom |
| BitBand |
Ruckus Wireless |
| Bouygues Telecom |
Sagem |
| BSkyB |
SaskTel |
| BT |
Saudi Telecom |
| Cablevision |
SeaChange |
| CANTV |
Shanghai Media Group |
| Carphone Warehouse |
Shanghai Telecom |
| CCTV |
Sierre Energie |
| China Netcom |
Singapore Telecommunications (SingTel) |
| China Telecom |
SingTel |
| China Unicom |
Sistema/Stream-TV |
| Chunghwa Telecom |
SK Broadband |
| Cisco Systems |
Sky |
| City Telecom |
Smart Digivision |
| CODETEL |
Smart Telecom |
| Comcast |
SoftAtHome |
| Comstar-UTS |
Softbank Yahoo |
| Consolidated Communications |
Sonaecom |
| Crnogorski Telekom |
Sri Lanka Telecom |
| Deutsche Telecom |
SureWest |
| Dialog Telecom |
Swisscom |
| DIRECTV |
T-2 |
| DISH Network |
TalkTalk |
| DivX |
TANDBERG Television |
| Dreampark |
Tata |
| du |
T-Com Slovakia |
| ECI Telecom |
Tele2/Versatel |
| Elion |
Telecom Egypt |
| EnterNet |
Telecom Italia |
| Envivio |
Telecom Liechtenstein |
| Ericsson |
Telecom Malaysia |
| ESPN |
Telecom Polska |
| ETB |
Telefónica |
| FaceBook |
Telefónica Brasil |
| FASTWEB |
Telefónica O2 |
| Free |
Telefónica O2 (Czech) |
| Freesat |
Telekom Austria |
| Freeview |
Telekom Slovenije |
| FTTH Council |
Telekom Srbija |
| GoBackTV |
Telenor |
| Goldstone Technologies |
TeliaSonera |
| Guangzhou Digital Media Group |
Telmex |
| GVT |
Telpol |
| HanseNet |
Telstra |
| HBO |
TELUS |
| Hellas Online |
TEO LT |
| HomePlug Association |
Teracom |
| Hong Kong Broadband/City Telecom |
Thomson |
| Huawei |
T-Hrvatski Telekom |
| IEEE |
Tilgin |
| iiNet |
Time Warner Cable |
| Iliad |
Tiscali |
| Inotel |
Togo Telecom |
| Internode |
TPSA |
| Inuk Networks |
TransACT |
| Iskon |
TRE-FOR |
| ITU |
True |
| J.D. Power and Associates |
Turk Telecom |
| Jazztel |
Tus Telekom |
| Kalimat Telecom |
TVN |
| KPN |
Twitter |
| KT |
Ukrtelekom |
| KTF |
UNE |
| Lattelecom |
United Communications (Ucom) |
| LG Dacom |
United Internet |
| Logosoft |
United Telecoms Limited |
| Lyse Energi |
UTStarcom |
| Magnet Networks |
Verimatrix |
| Magyar Telekom |
Verizon |
| Mahanagar Telephone Nigam Ltd. (MTNL) |
VimpelCom |
| MediaCorp |
Virgin Media |
| Microsoft |
Vodafone |
| Minerva |
Vodafone Portugal |
| Motorola |
Volny |
| Move Networks |
VTX Telecom |
| MTS Allstream (Manitoba Telecom) |
VUDU |
| Multimedia Polska |
Win Multimedia |
| myKP |
Wind |
| n |
ZTE |
| Netia |
|
| Neuf Cegetel |
|
| Nokia Siemens Networks |
|
| NTT (NTT Palala) |
|
IPTV Global Forecast – 2009 to 2013 (November 2009) is 109 pages and is available in a printed English language edition for $3,995.00 USD, a PDF single-departmental license for $5,200.00 USD, and is available free as part of MRG's IPTV Tracking Service. For more information or to order the report, contact Rob Smith at 1-408-453-5553 or rsmith@mrgco.com.
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