Global Video Quality-of-Service (QoS) Market Study Identifies 51% CAGR by TelcoTV and Cable Operators
San Jose, CA: March 23, 2010—A new study from MRG, Inc. articulates and explains the market size, drivers, growth patterns, budgets and future changes confronting the video monitoring and analyzer market for TelcoTV, Cable, Satellite and Terrestrial Broadcasting systems. Based on MRG surveys of video monitoring and analyzer Vendors and operators in various global markets, the study shows fastest growth in North America and Europe as Operators gear up for more challenges from traditional Pay TV and newer OTT (Over-the-Top) competitors. Because Deep Packet Inspection (DPI) and Deep Content Inspection (DCI) [1] are part of the technology used by probes and analyzers covered here, this report reflects the high-growth potential that probes and monitors will play in delivering QoS and QoE (Quality-of-Service and Quality-of-Experience) to consumers and in helping Operators more effectively manage their IPTV networks.
This report breaks down the market between video monitoring probes and analyzers, then presents a total market size for both categories.
“Service Providers that don’t have a video quality monitoring solution are essentially using their customers as monitoring probes,” says Jose Alvear, MRG Analyst. “At that point, it’s already too late since many customers may be fed up and may switch their service to another provider. Video monitoring enables Service Providers to be pro-active, rather than reacting to service outages.”
This report breaks down the market between video monitoring probes and analyzers, and then presents a total market size for both categories. In the qualitative portion of this study, both Vendors and Service Providers were asked questions about market drivers for video monitoring, including:
- What is the breakdown of the video monitoring market by geography and by industry?
- What are the market drivers for Operators and Vendors?
- How many monitoring probes should be installed in a typical network?
- Where in the network should monitoring probes be located?
- What are the benefits and advantages to video monitoring?
- At what point do Service Providers use video monitoring?
- What kind of budgets are Operators allocating to video QoS and QoE (Quality-of-Experience)?
Overall, the total revenues for video monitoring and analyzers were US$166 million in 2009. From 2007, the market has grown about 130% (CAGR 51.9%) in just three years.
“As the competition between Cable, TelcoTV and OTT heats up in various markets around the world, it is becoming imperative to have video monitoring strategy,” states Alvear. “Many Operators already understand that there is a cost to poor Quality-of-Experience and that monitoring tools are critical to a successful Pay-TV implementation.”
“Video QoS Monitoring with DPI and DCI: Global Market Size & Vendor Ranking” is 60 pages and is available in a printed English language edition for $1,995 USD, a PDF single-departmental license for $2,495 USD, and a corporate-wide license for $3,495 USD. It is and is available free as part of MRG’s IPTV Tracking Service. For more information, or a corporate license, or to order the report, contact Rob Smith at 1-408-453-5553 or rsmith@mrgco.com.
[1] “DPI” refers to packet inspection at OSI layers that reveal information about the types of data being transported. “DCI” refers to the use of MPEG monitoring of specific key frames within the MPEG packets to monitor video quality. See Addendum 1 for details.
Executive Overview
Table of Contents
Lists of Figures and Tables
Index of Companies
Order Form
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