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Storage Visions 2003 Home Gateway Summit

STORAGE VISIONS/HG SUMMIT 2003
StarDust Hotel        Las Vegas, Nevada       January 7 and 8th, 2003

To register or inquire about Storage Visions 2003 please visit www.storagevisions.com.
The first announced events are listed below, with many more speakers and events planned....


Updated: January 3, 2003

CONTENTS

Corporate and Media Sponsors
Conference Overview
Event Details
Sponsorship Opportunities and Sponsor/Speaker Submission Forms
Demographic Breakdown of the Conference
HG Panels (revised)
Program Schedule: Day 1-1/7/03 and Day 2-1/8/03
Conference Organizers
Conference Registration

Latest Press Release (December 10, 2002)


CORPORATE AND MEDIA SPONSORS
  • Candelori Communications
  • Computer Technology Review
  • Davis Consultants Asia
  • DataStorex.com
  • Data Storage Review
  • DiskTrend
  • FCIA
  • Horison Information Strategies
  • IVDR Consortium
  • Jobstor.com
  • MobileTrax
  • MPEG-4 Forum
  • Multimedia Research Group, Inc. (MRG,Inc.)
  • NDS
  • Pixie Pinnacle
  • Seagate Technology, LLC
  • Server Blade Trae Association
  • SMPTE
  • Storage Inc
  • Storagesearch.com
  • Storage Intelligence Journal
  • Storage Management Solutions
  • United Entertainment Media
  • 2nd Story Media


CONFERENCE OVERVIEW

STORAGE FOR THE CONTENT CREATION, CONTENT DISTRIBUTION AND CONSUMER ELECTRONICS INDUSTRIES
In many regards data storage now serves the role once held by the printing press. It makes vast amounts of information, entertainment and communication available to the bulk of mankind. Like the books of old the networked data storage world is the repository of our modern civilization. This new one-day conference will focus on storage and technology that services the creation of human content, its distribution, and reception in our modern networked world. Our intention is to bring together people, organizations, and companies that are a part of this data content food chain. Topics and products to be addressed are:
  • Content creation and distribution requirements and products
  • Content protection, DRM, and archiving
  • Set-top boxes and personal video recorders
  • Home media centers
  • Portable storage systems
  • Mobile device market and requirements
  • Storage system products and components
  • Storage system roadmaps for various markets
  • Data storage and multimedia market and technology analysis
  • Commercial Entertainment Storage Systems
  • Video Game Systems

The conference also provides a unique environment for networking with a diverse and important group of corporate officers, analysts, and professionals that will be shaping the future of human content and the distribution of contemporary civilization.



EVENT DETAILS

HOTEL ACCOMODATIONS:
Special discount rates have been reserved for registrants at the Stardust Hotel. Advanced registration is required prior to December 1, 2002 to ensure room availability. All rooms need to be booked through Storage Visions.

CANCELLATIONS:
No refunds will be given after Dec. 1, 2002. Substitutions may be made within the same company at no charge. All cancellations must be confirmed in writing prior to the event.


SPONSORSHIP OPPORTUNITIES

Following are sponsorship opportunities for the SV/HG 2003 Conference.

GENERAL CONFERENCE SPONSORSHIPS:
a) Platinum $20,000
b) Gold $10,000
c) Silver $5,000

EVENT SPONSORSHIPS:
a) Breakfast (1 only still available) $3,000
b) Break (4 total) $3,000
c) Lunch (2 only) $7,000
d) Reception (2 total) $10,000

SESSION SPONSORSHIP:
a) $3,000

The various sponsors will be mentioned on all advertising material (printed or electronic, including the conference web site). Sponsors will also get a free exhibit space at the exhibit/reception. Event sponsors will be able to have advertising material (such as napkins, cups, brochures, etc.) available at the event. The lunch sponsor will also have the opportunity to introduce the lunch keynote speaker. Session sponsors will receive credit at the sponsored session and will be able to have brochures and other advertising available at the sponsored session.

1) General corporate sponsors can have respectively: 1, 2, or 3 free attendances for Silver, Gold, and Platinum sponsorships. A session or break sponsor can get 1 free attendance at the conference. A lunch or reception sponsor will get 2 free attendances at the conference. All sponsors and exhibitors will be given free evening exhibit/reception invitations that they can give to customers or employees.

2) Exhibit fees for both evening reception/exhibits are $2,000. This fee is waived for a corporate sponsor. Attendance at the reception/exhibits is free and we will give free passes advertising the event to all the sponsors and exhibitors.

3) Involvement in the Interop/Demonstration laboratory will be $1,000. This entitles a company to have a tabletop area with 20 Amp power plus some floor space if needed for equipment. This event will be coordinated separately from the exhibits although it will be held in an area adjacent to the exhibits.

4) Please note that volume discounts will be given to multiple registrations from a sponsoring company.

MEDIA SPONSORSHIP (FOR MEDIA)
Corporate Sponsorship (for Hardware/Software and Service suppliers) and Event Sponsorship (Lunches, Breaks, Sessions, Receptions, etc.). In addition, exhibit space also is available. (Note: See above for more details).

SPEAKER OPPORTUNITIES
Your company can assist in planning and presentation of the program. This involves providing speaker suggestions, and topic suggestions for executives from your company and from your partners. (Note: See the Program Outline, below).

To sign-up as a sponsor and/or speaker please complete the appropriate form: Sponsor/Speaker Forms.

DEMOGRAPHIC BREAKDOWN

LIST OF 2003 STORAGE VISIONS ATTENDEES AND CONTACTS
TMC, 10/7/02 Number Percent
  • VP Business Development = 18 / 11.5%
  • Media = 16 / 10.2%
  • Presidents = 14 / 8.9%
  • Investors and VCs = 14 / 8.9%
  • Engineering Manager = 14 / 8.9% (Note: over 30% engineers and technical managers)
  • CTOs = 14 / 8.9%
  • VP Engineering = 13 / 8.3%
  • Analysts = 10 / 6.4%
  • Engineers = 9 / 5.7%
  • Resellers = 7 / 4.5%
  • Manufacturing Representatives = 7 / 4.5%
  • VP Marketing = 6 / 3.8%
  • Academic = 6 / 3.8%
  • CEOs = 5 / 3.2%
  • Others = 4 / 2.5%
  • Total = 157 / 100.00%


HG PANELS (Revised)

A-4: IP Settops for Cable, Telco, and Satellite
In the past 36 months, the MPEG4 technology has moved from standards committees to product development and deployment. Holding the promise of distributing rich media and video over a fraction of bandwidth needed by MPEG2 and established IP formats, MPEG4 offers new opportunities previously not available. Yet critics state that MPEG4 has little chance to challenge MPEG2 in digital STBs. Find out what the experts think and are actually doing.

The Home Gateway (HG) has generated major excitement since CES 2001, and both Motorola and Scientific-Atlanta have announced HG models from Moxi. Will HGs see faster adoptions than PVRs, which are still struggling to reach one million units worldwide by the end of 2002? Will consumers prefer VOD? Will people buy HGs for their storage capabilities or for their easy access to on-demand content services? Or for their improved networking capabilities to other music and video devices in other rooms? Find out what these experts see as pros and cons for system operators (cable, satellite, digital terrestrial and telco).

B-2: U.S. PVRs vs. VOD
Who wins the race to provide integrated media storage services in the home: The central service device (such as a networked VOD service) or client-side services (such as that provided by PVR/DVR suppliers)? Or will it be the DVD-R manufacturers who provide low-cost DVD-Rs?

B-3 DRM and Content Security
Content security and Digital Rights Management (DRM) technology make up some of the most hotly debated issues in today’s consumer product markets. Who will determine how the consumer can use a purchased copy of a movie, album or TV program? Should content owners be able to freely copy content digitally from one format (such as DVD) to a PVR or MP3 player (for mobile use)? How relevant is the famous Betamax Case (1984), which allows users to make (analog) copies for their own use? Since analog copies degrade on each generation of copying—and digital copies don’t—do we need new laws to govern digital copying?

Which technology is better suited to protect digital content “in the clear”—Firewire (IEEE 1394) or HDMI? Which one will work best to protect digital copies from illegal Internet distribution—Watermarking? Restriction of analog-only outputs? Conditional Access? And what impact will PVRs have in driving new security technology in home servers?

These and other relevant technical and legal issues promise a lively and informative discussion.


PROGRAM SCHEDULE (As of 01/03/03)

STORAGE VISIONS Day 1, Tuesday 1/7/03

7:30 AM - REGISTRATION

8:30 AM - WELCOME AND INTRODUCTIONS (Tom Coughlin)

8:45 AM - KEYNOTE SPEAKER (Michael Maas, VP of Marketing, IBM Communications Sector)

9:30 AM - A-1. MARKET OVERVIEW (Jim Porter, President, DiskTrend, Moderator)
  • HOME GATEWAY SESSION
    - Gary Schultz, President, Multimedia Research Group (MRG, Inc.)

  • STORAGE
    - Tom Coughlin, President, Coughlin Associates
    - Masato Yokoyama, President, Pixie Pinnacle

10:30 AM - BREAK

10:45 AM - KEYNOTE SPEAKER, MOBILE TECHNOLOGY (George Wiley, Prin. Eng., Qualcomm)

11:05 AM - A-2. CONTENT CREATION STORAGE OVERVIEW (Dennis Waid, President, Peripheral Research Corporation)

- Brad Winett, V.P. Bus. Dev., DataDirect Networks, Inc
- Pete Fasciano, Founder, Avid

12:00 PM - LUNCH AND LUNCHEON KEYNOTE SPEAKER (Ken Morse, CTO, PowerTV Inc.)

1:45 PM - A-3. (STORAGE) HIGH PERFORMANCE INTERFACES

- Tom Coughlin, President, Coughlin Associates, Moderator
- Alan Armstrong, V.P. Marketing, Marvell
- Mark Hartney, Dir. Of Tech. Marketing, Silicon Image
- J. Peter Herz, V.P. Bus. Dev., 3Ware
- Marc Noblitt, Manager of Interface Planning , Seagate
- Scott Kipp, Author, FCIA

3:15 PM - BREAK

3:30 PM - A-4. (HG) IP Set-Tops for Cable, Telco, and Satellite (Organized by MRG, Inc.)

- Rob Koenen, Pres, MPEG-4 Industry Forum, VP, Intertrust (Moderator)
- Julien Signes, President, Envivio
- John O'Donnell, CTO, Equator Technologies
- Brad Kayton, VP Marketing, Prismiq/Oxygenet
- Marty Levine, VP Business Development, iVast
- Bob Larribeau, Sr. Analyst, MRG, Inc.

5:00 PM - A-5. MEDIA CONVERGENCE: WEB VERSUS TV, FACT OR FICTION?

- PANEL (Dave Takata, President, Engage Capital, Organizer/Moderator; Jim Morris, VP Bus. Dev. WD; John Morris, Managing Partner, GKM Ventures)

6:00 PM - RECEPTION & EXHIBITS


STORAGE VISIONS DAY 2, Wednesday, 1/8/03

7:00 AM - REGISTRATION & CONTINENTAL BREAKFAST (Sponsored by Seagate Technology, LLC)

8:00 AM - KEYNOTE SPEAKER (Rob Pait, Senior Manager, Seagate Technology)

8:45 AM - SEPARATE TRACKS

  • B-1. (STORAGE) MOBILE STORAGE (Gerry Purdy, Pres., MobileTrax, Chair)
    - Gerry Ortoli, Dir. Advanced Products, Portal Player
    - Nelson Chan, Vice President, SanDisk
    - John Osterhout, WW Marketing Dir., IBM
    - Zack Weisfeld, Dir. Bus. Dev., M-Systems
    - Eric Robinson, V.P. Engineering, CMS

  • B-2. (HG) PVR’s vs. VOD (Chaired by Gary Schultz, President, MRG, Inc.)
    - Mark Gray, CEO/Chairman, Kasenna
    - Steve Necessary, President, Concurrent
    - David Novak, VP Marketing, Pace
    - Stephen McHale, CEO, Everstream

10:15 AM - BREAK

10:30 AM - SEPARATE TRACKS

  • B-3. (HG) DRM AND CONTENT SECURITY (Sponsored by NDS)
    - Kellie McKeown, Analyst, MRG Inc. (Moderator)
    - David Richardson, Dir. Bus. Dev., NDS
    - Hugo Steemers, PhD, Dir. of Strategic Marketing, Silicon Image
    - Michael Stelts, Standards Manager, Thomson Inc.
    - Robert Perry, VP Marketing, Mitsubishi Digital
    - Brad Hunt, Senior VP & CTO, MPAA
    - Jim Burger, Member, Dow, Lohnes & Albertson

  • B-4 (STORAGE) CONTENT STORAGE SYSTEMS
    (Ron Dennison, President, Research Development Consultants, Moderator)
    - Larry Krantz, Chairman Emeritus of SNIA
    - Stephen DiFranco, VP Corp. Marketing, Maxtor
    - Kenji Taima, Mgr. Research & Bus. Dev., iVDR
    - Dave Davies, President and CEO, DataPlay
    - Craig Harries, V.P. Prod. Marketing, Imperial Technology
    - Brett Goodwin, V.P. Marketing and Business Dev., Isilon

12:30 PM - LUNCH AND LUNCHEON KEYNOTE SPEAKER (Lowell Moulton, Senior
Technical Consultant, Sony Systems Integration)

2:00 PM - B-5. (STORAGE) CONTENT STORAGE OUTLOOK, PANEL

- Tom Ruwart, Minnesota Intelligent Storage Consortium
- Steve Orszag, IBRIX
- Mike O'Malley, Quantum
- Quantum; Lawren Farber (2nd Story Media)

3:15 PM - BREAK

3:30 PM - B-6. (STORAGE) 2020 STORAGE FUTURES

- Fred G. Moore, President, Horison Information Strategies, Moderator
- Lisa Dhar, V.P. Media Dev., In-Phase
- Tom Ruwart, Minnesota Intelligent Storage Consortium
- Jim Taylor, Chief of DVD Tech., Sonic Solutions
- Gordon Hughes, Associate Director CMRR, UCSD
- Jim Wheeler, President, Tape Restoration and Archival Services

5:30 PM - EXHIBITS AND RECEPTION

(Agenda updates at www.storagevisions.com)



CONFERENCE ORGANIZERS

COUGHLIN ASSOCIATES (Tom Coughlin, President)
Tom Coughlin has been working for over 20 years in the data storage field at Ampex, Polaroid, Maxtor, Seagate, 3M and other companies. He has over 40 publications to his credit. Coughlin Associates provides Data Storage Consulting services. See www.tomcoughlin.com.

MULTIMEDIA RESEARCH GROUP, INC. (Gary Schultz, President)
Founded in 1990, Multimedia Research Group, Inc. is headquartered in Sunnyvale, California. MRG publishes market analyses of new technologies for the communications industries, and provides market intelligence and strategy consulting for its client companies.

MOBILETRAX (Dr. J. Gerry Purdy)

MobileTrax is a market research and consultancy firm located in Cupertino, California that focuses on the mobile computing and wireless data communications market. Dr. Gerry Purdy and Bob Levin are principal analysts for the firm. See www.mobiletrax.com.

CONFERENCE ADVISORS
* Dennis Waid (Peripheral Research Corporation)
* Gerry Nicklas (Gerry Nicklas Associates)
* Bill Ress (Data Storage Review)
* Fred Moore (Horison Information Strategies)
* David Takata (Storage Intelligence Journal).


STORAGE VISIONS 2002 CONFERENCE REGISTRATION

NAME: ___________________________________ TITLE: _________________________________

COMPANY: ______________________________ ADDRESS: ______________________________

CITY: __________________________ STATE: ________ ZIP: _____________

TELEPHONE: ___________________ FAX: ___________________ E-MAIL: __________________

CONFERENCE FEE: $895.00, (Early registration: $795.00 until Nov. 30th, 2002)

__Check enclosed __Bill Me - P.O. No.

__M/C __VISA __AMEX Card #: _________________________ Exp. ____/____

SIGNATURE: ______________________________

__Rooms: send information for the following dates:____________________________

Make checks payable to: Storage Visions

Terms: Fees are refundable if cancellation is prior to December 1, 2002
Mail to: P.O.Box 30675, Santa Barbara, CA 93130
Contact: Dennis Piatt @ (805) 898-3845 or FAX (805) 563-9885
E-Mail: info@storagevisions.com Web site:www.storagevisions.com

Please contact us for sponsorship and exhibit opportunities


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